La Piadineria: standardising and scaling recruitment to support multi-location expansion.
From screening to interview scheduling to feedback collection: a unified process across 457 stores—faster, scalable, and quality-driven.
CLIENT
La Piadiniera
Industry
Restaurants
Company size
1,000–5,000 employees
CHALLENGE
manage high volumes of hiring across a multi-location network while improving quality and consistency in screening
SOLUTION
Klaaryo Recruiting - AI Agent
“We weren’t looking for another tool. We wanted a new candidate journey. With Klaaryo, we’ve seen more targeted applications, freed up HR from repetitive tasks, and made our recruiting more reliable and scalable over time.”
Viola Di Claudio
HR Director
Context
La Piadineria is one of Italy’s most dynamic food retail brands, with a widespread network of locations across the country. Each year, it handles a high volume of hiring for in-store operational roles, such as sales associates and food prep staff.
The challenge wasn’t just the volume of applications: it was ensuring consistent standards across hundreds of locations, while reducing the time between application and first contact.
The goals were clear:
Ensure consistent, objective selection criteria across all locations
Drastically reduce response times
Review every application received
Reduce the operational load on the central HR team
Deliver a fast, clear, and structured candidate experience
Protect employer branding during peak hiring periods
Challenge
Before Klaaryo, screening was mostly manual and distributed. The high volume of applications—often of inconsistent quality—made it difficult to maintain an objective, consistent standard across stores.
The central HR team was overloaded in the early stages of the process, leading to delays between applications and first contact.
This led to:
High volume of applications with inconsistent quality
Screening was not always consistent across stores
Central HR overloaded in early stages
Long delays between application and first contact
Difficulty maintaining objective evaluation standards
The risk was clear: slower store openings, missed qualified candidates, and increased internal workload.
Solution
La Piadineria introduced Klaaryo Recruiting – AI Screening Agent as the first step of the hiring process, turning screening into a scalable, consistent, and instant phase across the entire network.
The AI Agent activates immediately after application and:
Automatically evaluates requirements and fit (availability, experience, mobility, soft skills)
Ranks and prioritises candidates
Generates pre-qualified shortlists
HR teams now focus only on filtered profiles, while store and operations managers engage only with pre-qualified candidates.
The workflow has been:
Standardised across 457 stores
Customizable by role
Quickly implemented with a simple rollout
Results
After about 10 months:
32,200 applications processed
457 stores involved
15,800 interviews coordinated
93% average response rate
90% pre-screening completion rate
80% interview attendance rate
Time to hire reduced to 3–5 days
Qualitative impact
Today, La Piadineria can handle hiring peaks and new openings while maintaining consistent standards across all locations.
The process is faster and more sustainable, and HR teams can focus on higher-value activities instead of repetitive screening tasks.
